Pantone 2024 Color Of The Year. Laurie pressman, vice president of the pantone color institute, said people became interested in “unexpected” shades around 10 years ago. Pantone’s 2024 color pick hopes to encourage warmth and understanding in the new year.
Pantone, the global authority on color and provider of professional color standards for the design industries, today released the pantone® fashion color trend report. Pantone’s 2024 color of the year, peach fuzz, is poised to significantly impact social media trends in the coming year.